LinkedIn Post Example: Company Milestone

Your company hit a big number. Here's how to celebrate it without writing something that reads like every other milestone post.

What most people post

🎉 Incredible milestone! We just hit 10,000 customers! 🚀 What started as a dream is now a reality. So grateful for our amazing team, incredible investors, and most importantly, our customers who believe in our vision. This is just the beginning! The best is yet to come! 💪 Thank you to everyone who has been part of this journey. #milestone #startup #growth #grateful

What actually works

We hit 10,000 customers last Tuesday. I looked up our first 10. Customer #1 was a two-person recruiting firm in Austin. They signed up on launch day, churned after three months, came back eight months later, and they're still with us. Their account is worth $340/month. Customer #4 was a mistake. They signed up thinking we were a different product entirely. Our onboarding was so bad that they didn't realize it until week two. We refunded them and rewrote the entire first-run experience that weekend. Customer #7 referred customers #12, #15, and #31. She's now referred over 40 accounts. We've never asked her to. We send her a handwritten note every December. 10,000 is a nice number. But the first 10 built the company.

Emojis (🎉 🚀 💪) — celebration performance
Generic motivational language — "What started as a dream is now a reality"
"The best is yet to come" — says nothing
Hashtag stacking — #milestone #startup #growth #grateful
No specific details — could be any company hitting any number

The good version makes you feel the journey behind the number by picking three specific customers and telling their stories. It's memorable because it's specific. You remember customer #4 and customer #7 — you don't remember "incredible milestone."

See the full kill list →

Want a post like the good version?

Tell us what happened. We'll write three drafts with the kill list built in. Takes five minutes.

Try Say Something Free